Search Marketing Strategist

Job Description

We are seeking a highly skilled and innovative Search Marketing Strategist to join our dynamic marketing team. You will be responsible for crafting and executing effective search marketing strategies to drive traffic and increase brand visibility across various digital platforms.

Responsibilities

• Create effective search marketing campaigns to maximize brand exposure.
• Monitor and optimise organic and paid search performance.
• Conduct keyword research and implement SEO best practices.
• Collaborate with the creative team for content development.
• Lead A/B testing initiatives to improve marketing strategies.
• Provide insights and recommendations based on campaign performance data.
• Manage budgets and ensure cost-effective campaign execution.
• Foster relationships with partners to boost outreach strategies.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a related field

Experience

• At least 3 years of experience in search marketing, preferably with a focus on paid search

Technical Skills

• SEM
• Content Strategy
• Social Media Marketing

Soft Skills

• Time Management
• Team Player

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with graphic design software: Ability to create visually appealing marketing materials using Photoshop or Canva.
• Experience with influencer marketing: Ability to collaborate with influencers for brand promotion.

Benefits

• Comprehensive health, dental, and vision insurance
• Generous pension plan
• Flexibility in work hours
• Opportunities for continuous learning and career advancement
• Employee wellness programs

Company Culture

• Innovation: We prioritize innovative thinking and support our team to explore new ideas and solutions.
• Growth Opportunities: We provide numerous opportunities for professional growth and development.
• Inclusivity: We are dedicated to creating an inclusive workplace where all voices are heard and valued.