Digital Marketing Specialist

Job Description

We are on the lookout for a talented Digital Marketing Specialist to join our Liverpool team. The ideal candidate will have a strong background in digital marketing, with experience in SEO, SEM, and social media marketing. You will be responsible for developing and executing marketing campaigns that drive traffic and engagement.

Responsibilities

• Plan and execute digital marketing strategies that align with business objectives.
• Oversee SEO strategies to improve organic search rankings.
• Create innovative content for various platforms, including blogs and social media.
• Evaluate and report on marketing metrics to assess success.
• Collaborate with external agencies and partners as needed.
• Manage the digital marketing budget effectively.

Requirements

Education

• Bachelor's degree in Communications or related field

Experience

• 3+ years of experience in digital marketing roles

Technical Skills

• Content Marketing
• Email Marketing

Soft Skills

• Communication
• Teamwork

Certifications

• Digital Marketing Institute Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience with A/B testing tools: Hands-on experience with tools that measure marketing effectiveness.
• Proficiency in graphic design software: Ability to create visual content using tools like Adobe Photoshop or Canva.

Benefits

• Comprehensive health benefits
• Retirement savings plan with employer match
• Flexible leave policy
• Access to online learning resources
• Team-building activities

Company Culture

• Continuous Learning: We encourage personal and professional development through various learning opportunities.
• Work-Life Balance: We promote a healthy work-life balance to ensure our employees thrive both inside and outside the workplace.
• Recognition: We acknowledge and celebrate employee achievements and contributions.