Product Marketing Specialist

We are on the lookout for a talented Product Marketing Specialist to join our Manchester team. This role involves crafting compelling marketing strategies, conducting market research, and collaborating closely with product development teams to enhance our product offerings. The ideal candidate should possess a mix of creativity and analytical skills to drive our marketing campaigns.

Category: Sales and Marketing - Product Marketing
Full Time

• £30,000 - £45,000 / Year

Closing Date: 2025-02-15
Location: Manchester

• Lead market research initiatives to gather competitive insights.
• Build and maintain relationships with key stakeholders and customers.
• Develop impactful product messaging that highlights unique selling points.
• Coordinate with cross-functional teams to ensure alignment on marketing efforts.
• Monitor and report on the effectiveness of marketing campaigns.
• Facilitate customer feedback sessions to inform product enhancements.
• Create training materials and conduct workshops for internal teams.
• Support the sales team with product knowledge and marketing collateral.

• Bachelor's degree in Marketing, Business, or related field
• Master's degree in a relevant field is advantageous
• Market Research Skilled in conducting thorough market analysis.
• Product Positioning Advanced knowledge of developing product positioning strategies.
• Digital Marketing Proficient in digital marketing strategies and tools.
• Project Management Strong project management skills for executing marketing campaigns.
• Analytical Skills Ability to analyse data and derive actionable insights.
• Communication Excellent verbal and written communication skills.
• Collaboration Experienced in working in cross-functional teams.
• Certified Product Marketing Manager (CPMM)
• Digital Marketing Certification
• English (Fluent)

• Experience in event marketing: Ability to plan and execute marketing events and exhibitions.
• Familiarity with email marketing platforms: Experience in managing email campaigns for product promotion.

• Comprehensive health insurance
• Generous holiday allowance
• Employee recognition programs
• Support for ongoing education and training

• Continuous Learning: We support our employees' development through training and education opportunities.
• Work-life Balance: We prioritize a healthy work-life balance for all our employees.

• Once you have logged in and completed your profile, simply click "Apply Now" to add your application for the Product Marketing Specialist position and share your profile with the recruiter.