Market Research Analyst

Job Description

We are on the lookout for a Market Research Analyst to join our team in Sheffield. You will play a key role in analysing market trends, consumer behaviour, and competitive landscapes to support strategic decision-making. The ideal candidate will possess strong analytical skills and an ability to communicate insights effectively.

Responsibilities

• Lead market analysis projects, providing insights and recommendations.
• Conduct focus groups and interviews for qualitative research.
• Utilise statistical software to analyze large datasets.
• Write and maintain standard operating procedures for research initiatives.
• Formulate strategies to improve data collection processes.
• Support marketing initiatives through data-driven insights.
• Provide data visualisation for better interpretation of findings.
• Collaborate with external vendors for data acquisition.
• Prepare and submit grant proposals for funding research projects.

Requirements

Education

• Bachelor's degree in Marketing, Statistics, or a related field
• Master's degree would be beneficial

Experience

• 2+ years of experience in analytical roles in market research

Technical Skills

• Quantitative Research
• Qualitative Research

Soft Skills

• Attention to Detail
• Critical Thinking

Certifications

• Marketing Research Association Certification
• Data Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with advanced statistical techniques: Ability to use advanced statistical methods for market analysis.
• Familiarity with project management tools: Experience using tools like Asana or Trello for managing research projects.

Benefits

• Comprehensive health benefits
• Retirement savings plan with company match
• Work-life balance initiatives
• Access to training and development resources

Company Culture

• Professional Development: We support continuous learning and provide opportunities for employees to grow.
• Work-Life Balance: We encourage a healthy balance between work and personal life.
• Community Engagement: We believe in giving back and participate in community service initiatives.