SEM Manager

Stirling FULL TIME £35,000 - £45,000 / Year
(£2,916 - £3,750 / Month)

Job Description

We are seeking a talented SEM Manager to join our vibrant marketing team. The ideal candidate will have a proven track record in search engine marketing, driving campaign performance, and leading optimisation strategies to maximise ROI.

Responsibilities

  • Design and optimise SEM campaigns to meet business objectives.
  • Conduct competitor analysis and market research.
  • Utilise analytics tools to track, measure, and report on SEM performance.
  • Train and mentor junior team members in SEM best practices.
  • Foster a culture of innovation within the SEM team.

Requirements

Education
  • Bachelor's degree in Marketing or related field
  • Master’s degree is a plus
Experience
  • 4+ years of hands-on SEM/PPC experience
Technical Skills
  • Search Engine Marketing
  • Data Analysis
Soft Skills
  • Problem-solving
  • Creativity
Certifications
  • Google Ads Display Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with Google Analytics and Tag Manager: Experience in using Google Analytics to track SEM performance.
  • Knowledge of conversion rate optimisation: Ability to improve landing pages to enhance conversion rates.

Benefits

  • Health and wellness benefits
  • Pension scheme with employer contributions
  • Performance-based bonuses
  • Remote working options

Company Culture

  • Continuous Learning: We promote ongoing learning, with training and development opportunities available.
  • Team Spirit: We believe in teamwork and mutual support for achieving our goals.
Status: Closed