SEO Specialist

Job Description

As our SEO Specialist, you will play a pivotal role in shaping our digital presence in Manchester. You will be responsible for optimising our online content, conducting thorough keyword analyses, and keeping track of performance metrics. A passion for digital marketing and a keen eye for detail are essential for this position. Join us to enhance our strategies and drive successful outcomes.

Responsibilities

• Design and execute comprehensive SEO campaigns for various projects.
• Utilise SEO tools to perform audits and identify optimisation opportunities.
• Collaborate on content creation with a focus on SEO best practices.
• Monitor Google Search Console for indexing issues and resolutions.
• Design link-building strategies to improve domain authority.
• Track SEO metrics and ROI to present to stakeholders.
• Train and educate internal staff on SEO principles and practices.
• Provide insights on user experience and site architecture for better SEO performance.
• Implement local SEO tactics to enhance visibility in regional searches.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 4+ years of hands-on SEO experience

Technical Skills

• HTML/CSS
• Content Management Systems (CMS)

Soft Skills

• Team Collaboration
• Project Management

Certifications

• Content Marketing Certification
• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with data visualisation tools (e.g., Tableau): Ability to present data insights visually to stakeholders.
• Experience in A/B testing: Knowledge of conducting A/B tests to optimise landing pages and SEO strategies.

Benefits

• Health, dental, and vision insurance
• 401(k) with employer match
• Generous paid time off and holidays
• Employee discounts and perks

Company Culture

• Diversity and Inclusion: We are committed to building a diverse team and creating an inclusive environment.
• Work-Life Balance: We believe in supporting a healthy work-life balance for all of our employees.
• Employee Recognition: We value and recognise the contributions of our employees towards our success.