Marketing Analyst

Job Description

We are seeking a Marketing Analyst to join our dynamic team in Southampton. The ideal candidate will be responsible for conducting in-depth market research, analysing consumer data, and providing actionable insights to drive business strategies. You will play a key role in helping our clients understand market trends and customer preferences.

Responsibilities

• Research market conditions and consumer preferences through qualitative and quantitative methods.
• Create presentations to report findings to stakeholders.
• Collaborate on the development of marketing strategies and initiatives.
• Assess the effectiveness of different marketing channels.
• Identify new markets for potential growth and expansion.
• Provide actionable recommendations based on data insights.

Requirements

Education

• Bachelor's degree in Marketing, Economics, or Business
• MBA or relevant certification is a plus

Experience

• 3+ years of experience in market research

Technical Skills

• Statistical Software (SPSS, SAS)
• CRM Software

Soft Skills

• Problem-solving
• Team Collaboration

Languages

• English: Fluent

Advantageous

• Familiarity with Survey Tools (Qualtrics, SurveyMonkey): Experience using online survey tools for data collection.
• Knowledge of SEO: Understanding of search engine optimisation and its impact on marketing.

Benefits

• Comprehensive health insurance
• Generous holiday allowance
• Company-sponsored training and development
• Work-life balance initiatives
• Employee assistance programs

Company Culture

• Inclusivity: We value diverse perspectives and promote an inclusive workplace.
• Flexibility: We offer flexible working arrangements to support our employees.
• Supportive Environment: We foster a supportive atmosphere for all team members.