Digital Marketing Specialist

Job Description

We are seeking a talented Digital Marketing Specialist who is passionate about digital strategies. You will be responsible for managing online campaigns, optimizing digital content, and analysing performance metrics to ensure alignment with our marketing goals.

Responsibilities

• Create and execute digital marketing plans to meet business objectives.
• Coordinate online advertising efforts across various platforms.
• Measure and optimise campaigns for maximum ROI.
• Engage with audiences through social media and community management.
• Generate regular reports on campaign performance and insights.
• Support the marketing team in various projects and initiatives.
• Ensure brand consistency across all digital channels.
• Work with external partners and agencies as needed.

Requirements

Education

• Bachelor's degree in Marketing or related field

Experience

• 3+ years of experience in digital marketing

Technical Skills

• SEO
• Google Analytics
• Social Media Marketing
• Content Marketing

Soft Skills

• Creativity
• Analytical Skills
• Communication

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with email marketing platforms: Familiarity with tools like Mailchimp or Constant Contact.
• Knowledge of HTML/CSS: Basic understanding of HTML and CSS for content formatting.

Benefits

• Health insurance, including dental and vision cover.
• Generous holiday allowance and flexible working hours.
• Opportunities for professional development and training.
• Dynamic team environment with a strong support network.

Company Culture

• Innovation: We encourage innovative thinking and creative approaches to marketing.
• Collaboration: Teamwork is at the heart of our operations; we value diverse perspectives.
• Work-Life Balance: We support a healthy work-life balance with flexible working options.