SEO & SEM Specialist

Job Description

As an SEO & SEM Specialist, you will play a key role in developing and implementing effective digital marketing strategies. The ideal candidate will have a robust understanding of search engine optimization and paid marketing campaigns to enhance our client's visibility and maximize ROI.

Responsibilities

• Perform comprehensive site audits to identify areas for improvement.
• Build link-building strategies to enhance domain authority.
• Develop and maintain SEO documentation and reporting.
• Work closely with the design team to create user-friendly web experiences.
• Engage in competitor analysis to inform strategies.
• Foster relationships with media and partners to acquire backlinks.

Requirements

Education

• Master's degree in Digital Marketing is preferred

Experience

• 4+ years of hands-on experience with a proven track record

Technical Skills

• Keyword Research
• Technical SEO

Soft Skills

• Creative Thinking
• Time Management

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with social media marketing campaigns: Hands-on experience managing and implementing social media advertising.
• Familiarity with local SEO strategies: Knowledge about optimizing for local search to drive targeted traffic.

Benefits

• Attractive pension scheme with employer contributions
• Health and wellness initiatives
• Generous holiday allowance plus bank holidays
• Annual team-building events and outings

Company Culture

• Continuous Professional Development: We offer numerous opportunities for professional growth through ongoing training and mentorship.
• Diversity and Inclusion: We are committed to diversity and inclusion, welcoming a wide range of perspectives.
• Positive Work Environment: Our workspace is designed to be positive, supportive, and conducive to productivity.