Digital Marketing Specialist

Swansea FULL TIME £30,000 - £40,000 / Year
(£2,500 - £3,333 / Month)

Job Description

As a Digital Marketing Specialist at Innovate Marketing Solutions, you will play a pivotal role in enhancing brand visibility and driving traffic through innovative digital strategies. You will manage online campaigns, analyse data insights, and collaborate with various teams to create effective marketing solutions.

Responsibilities

  • Design and execute digital marketing campaigns that align with overall business objectives.
  • Analyse website performance using SEO tools and adjust strategies accordingly.
  • Manage PPC advertising on Google Ads and social media platforms.
  • Work with external partners to enhance brand visibility.
  • Report on campaign effectiveness and suggest optimizations.
  • Develop promotional materials and content for online use.
  • Train and mentor junior marketing staff as needed.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or a related field
  • Master's degree in Digital Marketing is preferred
Experience
  • 3+ years of experience in digital marketing roles
Technical Skills
  • Email Marketing
  • Data Analysis
Soft Skills
  • Teamwork
  • Adaptability
Certifications
  • Facebook Blueprint Certification
  • Content Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Proficient in CRM Tools: Experience using CRM software for managing customer relationships.
  • Experience with Influencer Marketing: Knowledge of influencer partnership strategies that drive engagement.

Benefits

  • Comprehensive health and wellness benefits.
  • Annual salary reviews and progression opportunities.
  • Team-building events and social gatherings.
  • Discounts on partner services.
  • Support for continuous learning and certifications.

Company Culture

  • Continuous Learning: Employees are encouraged to pursue professional growth through workshops and training.
  • Work-Life Balance: We value our team’s well-being and promote a healthy work-life balance.
  • Community Engagement: We actively participate in community service and give back to the local area.
Status: Closed