Market Research Analyst

Job Description

We are seeking a Market Research Analyst to join our dynamic team in Cambridge. In this role, you will conduct thorough market analysis to identify trends, customer needs, and competitive landscape, enabling our clients to make strategic decisions.

Responsibilities

• Identify potential market opportunities through research and analysis.
• Develop data-driven insights to support strategic business decisions.
• Collaborate with marketing to develop targeted campaigns based on research data.
• Conduct competitor analysis to identify strengths and weaknesses.
• Present findings to stakeholders and make recommendations for action.
• Utilise data visualisation tools to effectively communicate insights.

Requirements

Education

• Bachelor's degree in a relevant field
• Master's degree in Market Research or related discipline is advantageous

Experience

• 3-5 years of practical experience in market research or a similar role

Technical Skills

• Survey Design
• SPSS/SAS

Soft Skills

• Problem-solving
• Interpersonal Skills

Certifications

• MRS Advanced Certificate in Market Research
• Project Management Certification

Languages

• English: Fluent

Advantageous

• Ability to Work with Big Data: Experience in handling and analysing large data sets for comprehensive market insights.
• Understanding of Digital Marketing Metrics: Knowledge of digital marketing trends and analytics tools would be beneficial.

Benefits

• Generous holiday allowance and paid time off
• Training and professional development opportunities
• Pension scheme with company contribution
• Employee discounts and perks

Company Culture

• Diversity and Inclusion: We celebrate diversity and are committed to building an inclusive workplace.
• Work-Life Balance: We value our employees' well-being and promote a healthy work-life balance.
• Employee Empowerment: We empower our employees by involving them in decision-making processes.