Product Researcher

Job Description

We are on the lookout for a Product Researcher to join our innovative team in Norwich. This role focuses on conducting detailed market analysis, gathering insights, and providing recommendations that drive product strategy and development. The ideal candidate will possess strong analytical skills and a passion for market trends and consumer behaviour.

Responsibilities

• Conduct qualitative and quantitative research to gather actionable insights.
• Identify key market opportunities based on research findings.
• Collaborate with marketing teams to enhance product positioning.
• Participate in brainstorming sessions for new product concepts.
• Monitor and report on key performance metrics.
• Prepare detailed research reports for internal and external audiences.
• Foster relationships with external research agencies and experts.
• Develop consumer personas to aid product development.
• Assist in designing and implementing product testing strategies.
• Stay abreast of technological advancements impacting the market.

Requirements

Education

• Master's degree in Market Research or Business Administration is preferred

Experience

• 5+ years of experience in product research or related fields

Technical Skills

• Qualitative Research
• Consumer Insights

Soft Skills

• Teamwork
• Adaptability

Languages

• English: Fluent

Advantageous

• Experience in product testing and usability studies: Hands-on experience in conducting product tests and assessing usability.
• Understanding of digital marketing strategies: Basic knowledge of digital marketing to support product positioning.

Benefits

• Health insurance and wellness programs
• pension scheme with company contributions
• Team-building activities and social events
• Work-life balance initiatives

Company Culture

• Integrity: We operate with integrity, ensuring transparency and honesty in all our dealings.
• Innovation: We value innovative thinking and encourage our team to explore new ideas.
• Community Engagement: We actively engage with our local community and encourage our employees to contribute.