Digital Marketing Manager

Job Description

We are seeking an experienced Digital Marketing Manager who can lead our marketing efforts in Newcastle. You will be responsible for developing innovative digital strategies that will enhance our brand visibility and drive customer engagement.

Responsibilities

• Formulate and oversee the annual digital marketing plan.
• Analyse and report on user engagement metrics.
• Direct promotional efforts for products and services through digital channels.
• Guide the implementation of email marketing campaigns.
• Foster a culture of innovation within the marketing team.
• Evaluate emerging technologies to improve marketing efforts.
• Maintain the website and enhance user experience.
• Coordinate with sales teams to align marketing strategies.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is preferred

Experience

• 5+ years of experience in digital marketing with a focus on team management

Technical Skills

• Content Marketing
• Email Marketing

Soft Skills

• Leadership
• Project Management

Certifications

• Facebook Blueprint Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with HTML/CSS: Understanding of basic coding for email and website customisation.
• Experience with affiliate marketing: Knowledge in managing affiliate relationships and programs.

Benefits

• Attractive salary with performance bonuses
• Comprehensive health insurance
• Options for remote working
• Access to training and workshops

Company Culture

• Inclusivity: We celebrate diversity and strive to create an inclusive workplace for everyone.
• Work-life balance: We prioritise our employees’ well-being and encourage a healthy work-life balance.
• Transparency: We value open communication and transparency in all our processes.