Digital Content Strategist

Job Description

We are looking for a creative Digital Content Strategist based in Belfast to join our vibrant team. In this role, you'll be responsible for developing and implementing compelling content strategies that enhance our clients’ online presence. A mix of analytical skills and creative thinking is essential to drive engagement through various digital channels.

Responsibilities

• Craft and refine content strategies that drive engagement and brand loyalty.
• Coordinate with internal teams to produce high-quality content that meets strategic goals.
• Utilise analytics tools to track content performance and make data-driven adjustments.
• Oversee the creation of digital assets, including blogs, videos, and infographics.
• Develop training materials and guidelines for best practices in content marketing.
• Ensure all content is on-brand and adheres to the company's tone and guidelines.

Requirements

Education

• Bachelor's degree in English, Media Studies, or a related field
• Certification in Digital Marketing is a plus

Experience

• 3-5 years of experience in online content creation and strategy

Technical Skills

• Social Media Marketing
• Copywriting

Soft Skills

• Communication
• Analytical Skills

Languages

• English: Fluent

Advantageous

• Experience in video content creation: Knowledge of video production and editing tools.
• Understanding of UX/UI principles: Familiarity with user experience design for better content engagement.

Benefits

• Comprehensive health benefits
• 401(k) retirement plan with matching
• Professional development opportunities
• Work-from-home options for certain roles

Company Culture

• Diversity and Inclusion: We celebrate diversity and are committed to creating an inclusive environment.
• Continuous Learning: Our team is encouraged to pursue ongoing learning and professional development.
• Flexibility: We support flexible working arrangements to promote work-life balance.