Content Marketer

Job Description

We're on the lookout for a passionate Content Marketer to join our Manchester team. In this role, you will develop and execute content-driven marketing strategies, produce high-quality written content, and analyse performance metrics to continually optimise our approach. You will collaborate closely with the design and product teams.

Responsibilities

• Lead the planning and execution of content campaigns across multiple platforms.
• Utilise A/B testing to optimise content effectiveness.
• Gather and analyse audience feedback to inform future content decisions.
• Foster engagement by responding to comments and messages on social media.
• Collaborate with PR teams to align content with overall marketing strategies.
• Create guidelines and best practices for content creation within the team.

Requirements

Education

• Bachelor's degree in English, Journalism, or Marketing
• Master's degree is preferred

Experience

• 4+ years of involving content strategy and execution

Technical Skills

• Social Media Management
• CMS Platforms

Soft Skills

• Time Management
• Critical Thinking

Certifications

• Digital Marketing Certification
• Content Marketing Specialist Certification

Languages

• English: Fluent

Advantageous

• Experience with Email Marketing Tools: Hands-on experience with tools like MailChimp and HubSpot for campaign management.
• Familiarity with Graphic Design Software: Knowledge of software like Adobe Photoshop or Canva for creating visuals.

Benefits

• Competitive salary and performance-based bonuses
• Health and wellness benefits
• Flexible working hours
• Professional development opportunities

Company Culture

• Innovation: We encourage creativity and innovation in all our marketing strategies.
• Teamwork: Collaboration is at the heart of our success, we value input from all team members.
• Inclusivity: We are dedicated to fostering an inclusive culture where diverse perspectives are valued.