Digital Content Analyst

Job Description

We are seeking a Digital Content Analyst to join our dynamic marketing team in Oxford. The successful candidate will leverage their expertise in digital content strategies to enhance our online presence and drive engagement across various platforms.

Responsibilities

• Lead the planning and execution of content marketing initiatives.
• Analyze data insights to refine content strategies and improve performance.
• Work closely with the graphic design team to produce engaging multimedia content.
• Conduct competitor analysis to identify content gaps and opportunities.
• Manage social media advertising campaigns to promote content initiatives.
• Create content for newsletters and email marketing campaigns.
• Ensure consistency of brand messaging across all channels.

Requirements

Education

• Bachelor's degree in Marketing, Advertising, or a related discipline
• Master's degree preferred but not mandatory

Experience

• 3-5 years of experience in a digital content role

Technical Skills

• SEO/SEM
• Content Strategy Development
• Social Media Optimization
• Data-Driven Marketing

Soft Skills

• Detail-Oriented
• Team Player

Certifications

• HubSpot Content Marketing Certification
• Digital Marketing Certificate

Languages

• English: Fluent

Advantageous

• Knowledge of Video Content Creation: Experience in creating video content for promotions or social media.
• Familiarity with Email Marketing Platforms: Experience with platforms such as Mailchimp or HubSpot.

Benefits

• Flexible working arrangements
• Employee wellness initiatives
• Retirement plan with company matching
• Referral bonuses for new hires

Company Culture

• Open Communication: We promote open dialogue and transparency at all levels of the organization.
• Innovative Mindset: We encourage creative thinking and the exploration of new ideas.
• Work-Life Balance: We prioritize a healthy balance between work commitments and personal life.