Brand Strategist

Job Description

We are seeking a Brand Strategist to spearhead our brand initiatives in Exeter. Your role will entail creating and executing comprehensive branding strategies that align with market trends and consumer preferences. If you are a strategic thinker with a flair for innovation, we want to hear from you!

Responsibilities

• Create and execute comprehensive brand positioning strategies.
• Analyze competitive market dynamics to inform brand decisions.
• Engage with customers to gather feedback and enhance brand loyalty.
• Develop marketing collateral that effectively communicates brand messages.
• Drive social media strategies to enhance brand awareness.
• Utilize analytics to measure effectiveness of branding initiatives.
• Facilitate workshops to align teams on brand vision.
• Collaborate with product development to ensure branding aligns with offerings.
• Support customer experience improvements that reflect brand values.
• Mentor junior team members on branding best practices.

Requirements

Education

• Bachelor's degree in Marketing, Business or related field
• Master's degree in Marketing preferred

Experience

• 5+ years in a strategic brand role or similar

Technical Skills

• Project Management
• SEO/SEM

Soft Skills

• Team Leadership
• Negotiation

Certifications

• Certified Brand Strategist

Languages

• English: Fluent

Advantageous

• Experience with Social Media Marketing: Proficiency in using social media platforms for brand engagement.
• Familiarity with Content Creation: Experience in creating content for various mediums.

Benefits

• Generous annual leave and sick pay
• Employee wellness programs
• Social events and team-building activities
• Pension plan with company contributions

Company Culture

• Collaborative Environment: We promote a culture of teamwork and collaboration where everyone's ideas are valued.
• Innovation: Our company encourages innovative thinking and creativity.
• Growth Focused: We prioritize the professional growth and development of our employees.