Digital Marketing Specialist

Job Description

Are you a data-driven Digital Marketing Specialist? We want you on our team! You will be instrumental in driving our digital campaigns, leveraging analytics to optimise performance and achieve business goals.

Responsibilities

• Lead digital marketing campaigns from conception to execution.
• Utilise SEO techniques to improve site rankings and visibility.
• Analyse market trends and adjust strategy to meet consumer demand.
• Engage with customers on social media platforms to boost brand loyalty.
• Generate reports on campaign effectiveness and suggest enhancements.
• Work closely with sales teams to align marketing efforts with business goals.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a related field

Experience

• 2+ years of experience in digital marketing

Technical Skills

• SEO
• Google Analytics
• PPC Advertising
• Social Media Marketing
• Content Creation

Soft Skills

• Communication
• Analytical Thinking
• Creativity

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with email marketing tools: Familiarity with email marketing platforms like Mailchimp or Sendinblue.
• Knowledge of HTML/CSS: Basic understanding of HTML/CSS for editing web content.

Benefits

• Competitive salary with performance bonuses
• Flexible working hours and hybrid options
• Professional development opportunities
• Health and wellness programs

Company Culture

• Innovation: We foster a culture of innovation where fresh ideas are encouraged.
• Team Spirit: Team collaboration is at the heart of what we do, creating a supportive environment.
• Continuous Learning: We support lifelong learning and provide resources for professional growth.