E-commerce Manager

Job Description

We are seeking an experienced E-commerce Manager to lead our online sales efforts in Birmingham. This role involves strategising and implementing online marketing initiatives, managing product listings, and enhancing the customer experience. You will play a pivotal role in increasing sales and brand visibility across our e-commerce platforms.

Responsibilities

• Formulate and lead the e-commerce marketing strategy to increase brand awareness and customer engagement.
• Oversee the execution of digital marketing campaigns across various platforms.
• Utilise analytics tools to track and report on key performance indicators.
• Train and develop team members to enhance skills and performance.
• Enhance user experience through continuous testing and optimisation.
• Conduct A/B testing to assess the effectiveness of different marketing approaches.
• Manage relationships with third-party vendors and service providers.
• Lead product launches and promotional events to drive sales.
• Ensure compliance with e-commerce regulations and best practices.

Requirements

Education

• Bachelor's degree in Marketing, Business or a related field
• An MBA or relevant qualification is preferred

Experience

• 5+ years in e-commerce or digital marketing roles

Technical Skills

• Digital Marketing
• Content Management Systems

Soft Skills

• Analytical Skills
• Adaptability

Certifications

• Certified E-commerce Manager
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Background in UX design principles: Understanding user experience design to enhance online shopping journeys.
• Experience with mobile commerce: Knowledgeable about mobile marketing strategies to boost sales through mobile channels.

Benefits

• Health and wellness programme
• Pension contributions
• Flexible working arrangements
• Opportunities for career advancement

Company Culture

• Continuous Improvement: We believe in continuous improvement and encourage our team to learn and grow.
• Inclusivity: We celebrate diversity and are committed to creating an inclusive environment for all.
• Work-Life Balance: We promote a healthy work-life balance and flexible working options for our employees.