Digital Marketing Specialist

Job Description

We are seeking a Digital Marketing Specialist to join our vibrant team in Brighton. The ideal candidate will have a passion for driving online growth and a solid understanding of digital marketing strategies, including SEO, PPC, and social media marketing.

Responsibilities

• Coordinate with graphic designers to create compelling digital content.
• Monitor website analytics and adjust strategies for traffic growth.
• Engage with customers on social media to build brand loyalty.
• Manage and optimise Google Ads campaigns.
• Contribute ideas for new promotional initiatives based on audience insights.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• 2+ years of experience in digital marketing

Technical Skills

• SEO
• PPC Advertising
• Google Analytics
• Email Marketing

Soft Skills

• Analytical Skills
• Creativity
• Communication

Languages

• English: Fluent

Advantageous

• Experience with WordPress: Familiarity with managing and updating WordPress websites.
• Familiarity with social media analytics tools: Knowledge of tools like Hootsuite or Buffer for scheduling posts.

Benefits

• Competitive salary and benefits package
• Flexible working hours
• Remote work options available
• Professional development opportunities

Company Culture

• Innovative Environment: We embrace creativity and innovation, ensuring everyone has a voice in shaping our strategies.
• Collaborative Culture: Our team works closely across departments to achieve goals collectively, fostering a supportive atmosphere.
• Value Diversity: We encourage diversity and inclusion, celebrating the unique perspectives that each team member brings.