Digital Marketing Manager

Job Description

As a Digital Marketing Manager at Leading Digital Agency, you'll spearhead innovative marketing strategies to enhance brand presence and drive customer engagement. Your role will focus on employing digital channels effectively to achieve business objectives and reporting on performance metrics to continuously optimise campaigns.

Responsibilities

• Innovate and execute marketing strategies to elevate brand awareness.
• Establish performance metrics and KPIs for digital marketing activities.
• Ensure brand consistency across all digital platforms.
• Lead customer engagement initiatives through targeted content marketing.
• Mentor team members by providing guidance and constructive feedback.

Requirements

Education

• Bachelor's degree in Marketing or Business
• Master's degree in Digital Marketing preferred

Experience

• 5+ years in a managerial role within digital marketing

Technical Skills

• Email Marketing
• CRM Software

Soft Skills

• Time Management
• Creative Thinking

Certifications

• Certified Digital Marketing Professional
• Google Analytics Individual Qualification

Languages

• English: Fluent

Advantageous

• Knowledge of UX/UI principles: Understanding of user experience and interface design principles.
• Experience with A/B testing software: Hands-on experience with A/B testing tools for optimising campaigns.

Benefits

• Comprehensive benefits package including health insurance
• Flexible working arrangements
• Annual training budget for skill development
• Team-building and social events

Company Culture

• Continuous Improvement: We strive for excellence by encouraging ongoing learning and professional growth.
• Work-Life Balance: Maintaining a healthy work-life balance is essential, and we support flexible work options.
• Employee Empowerment: We empower our team members to take ownership of their roles and make impactful decisions.