Digital Marketing Executive

Job Description

We are seeking a passionate Digital Marketing Executive to join our team in Leeds. The ideal candidate will have a strong grasp of digital marketing tools and techniques, and will be responsible for executing marketing campaigns, analysing performance data, and driving brand awareness online.

Responsibilities

• Lead digital marketing initiatives to promote new product launches.
• Utilize analytics tools to track and report on campaign performance.
• Collaborate with external vendors to enhance marketing strategies.
• Implement A/B testing to optimize email marketing effectiveness.
• Train junior marketing staff on best practices in digital marketing.
• Participate in brainstorming sessions to develop new marketing ideas.
• Manage relationships with digital marketing platforms and service providers.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of experience in digital marketing with a focus on SEO and social media

Technical Skills

• Content Management Systems (CMS)
• Email Marketing

Soft Skills

• Teamwork
• Problem-solving

Languages

• English: Fluent

Advantageous

• Google Ads Certification: Certification to validate expertise in Google Ads platform.
• Experience in video marketing: Skilled in creating and promoting video content across platforms.

Benefits

• Comprehensive health benefits including dental and optical cover
• Annual leave and additional paid holidays
• Support for professional development and certifications
• Employee engagement and team-building activities

Company Culture

• Diversity and Inclusion: We celebrate a diverse workforce and inclusive practices at all levels.
• Work-Life Balance: We support flexible working arrangements to encourage work-life balance.
• Community Engagement: We are committed to supporting local community initiatives and charitable causes.