SEO Specialist

Job Description

Looking for a passionate SEO Specialist to elevate our digital presence. Located in Edinburgh, you will focus on implementing SEO best practices to enhance traffic and visibility across our platforms.

Responsibilities

• Implement effective SEO strategies to enhance organic search visibility.
• Perform regular audits of website content to ensure optimization.
• Create and maintain SEO documentation and reporting.
• Work with the marketing team to integrate SEO into overall marketing strategies.
• Utilise tools such as Google Analytics, SEMrush, and Ahrefs to track performance.
• Help educate team members on SEO best practices.
• Identify opportunities for improving user experience that also supports SEO.
• Compile performance reports and provide actionable insights.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field
• Advanced certifications in SEO strategies preferred

Experience

• 3-5 years of experience in SEO with a focus on content optimisation

Technical Skills

• Keyword Research Tools
• Competitor Analysis

Soft Skills

• Strategic Thinking
• Problem-solving Skills

Certifications

• SEO Fundamentals Certification
• Certified Digital Marketing Professional

Languages

• English: Fluent

Advantageous

• Experience in eCommerce SEO: Skills in optimizing online stores for better search visibility.
• Ability to manage multiple projects: Experience in handling multiple clients and projects efficiently.

Benefits

• Comprehensive health insurance coverage
• Bonus structure based on performance
• Professional development funds
• Work-life balance initiatives

Company Culture

• Growth Mindset: We foster a growth mindset, encouraging learning and personal development.
• Team Spirit: We nurture a strong sense of team spirit and camaraderie among staff.
• Work Hard, Play Hard: We maintain a fun and vibrant workplace where we balance hard work with leisure activities.