Advertising and Promotions Manager

Job Description

As an Advertising and Promotions Manager, you will spearhead our marketing campaigns and promotions, ensuring effective brand messaging across all platforms. The ideal candidate will possess strong strategic planning skills, a flair for creativity, and a results-driven mindset.

Responsibilities

• Lead the development and execution of marketing strategies and promotional campaigns.
• Oversee market research to inform strategic marketing initiatives.
• Manage end-to-end marketing campaigns, from conception to execution.
• Generate engaging content for various marketing platforms.
• Utilise analytics tools to assess campaign effectiveness and refine strategies.
• Foster strong relationships with internal teams and external partners.
• Drive community engagement through innovative promotional tactics.
• Provide leadership and mentorship to the marketing team.
• Prepare regular reporting on campaign performance and market trends.
• Implement customer feedback mechanisms to improve marketing efforts.

Requirements

Education

• Bachelor's degree in Marketing, Business Administration, or related field
• Postgraduate qualification in Digital Marketing preferred

Experience

• 5+ years of marketing experience, with 2+ years in a leadership position.

Technical Skills

• Marketing Automation
• Customer Relationship Management (CRM)

Soft Skills

• Analytical Thinking
• Collaboration

Advantageous

• Proven track record of successful campaigns: Demonstrable success in executing marketing campaigns that meet targets.
• Familiarity with emerging digital marketing trends: Staying abreast of industry trends and adjusting strategies accordingly.

Benefits

• Generous annual leave policy
• Employee wellness programmes
• Pension scheme with company contributions
• Collaborative and creative work environment

Company Culture

• Continuous Improvement: We believe in continuous learning and development for our employees.
• Employee Wellbeing: Employee wellbeing is a priority, with initiatives to support mental health and work-life balance.