Search Marketing Strategist

Job Description

As a Search Marketing Strategist, you will be pivotal in developing, implementing, and managing SEM campaigns for our diverse range of clients. The successful candidate should possess a deep understanding of both SEO and PPC strategies, leveraging a variety of digital marketing tools to drive traffic and boost brand visibility.

Responsibilities

• Plan, manage, and analyse PPC campaigns to ensure optimal performance.
• Understand client objectives and translate them into actionable SEM strategies.
• Create detailed reports showcasing campaign performance and ROI.
• Educate clients on SEM best practices and provide consultation.
• Manage budgets and adjust campaigns as needed to maximise impact.

Requirements

Education

• Bachelor's degree in Marketing, Business Administration or related field

Experience

• Proven track record of managing successful SEM campaigns

Technical Skills

• PPC Management
• Content Creation

Soft Skills

• Team collaboration
• Time management

Certifications

• Google Ads Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Proficiency with Digital Marketing Tools: Familiarity with tools such as Ahrefs and Moz.
• Experience with Multi-channel Campaigns: Experience in integrating SEM with other digital marketing strategies.

Benefits

• Comprehensive health insurance.
• Annual performance bonuses.
• Generous leave policies.
• Professional development opportunities.
• Team-building activities.

Company Culture

• Continuous Improvement: We are committed to continuous improvement and learning, providing ongoing training and mentoring.
• Work-Life Balance: We value work-life balance and offer flexible working arrangements to suit our team members.
• Employee Engagement: Our team is encouraged to participate in decision-making and contribute to the company’s success.