Content Strategy Specialist

Job Description

We are seeking a highly motivated Content Strategy Specialist to join our Oxford team. You will be responsible for leading content initiatives that not only enhance the brand's visibility but also engage our target audience effectively. Your expertise will guide the content team to create compelling narratives that align with our marketing goals.

Responsibilities

• Lead the content strategy for multiple projects and clients.
• Analyse audience insights and feedback to refine content offerings.
• Develop SEO strategies to increase organic traffic to content.
• Create guidelines and standards for quality content production.
• Engage with the audience through social media and community platforms.
• Coordinate with sales and customer service teams to align messages.
• Facilitate brainstorming sessions and workshops for creativity.
• Ensure compliance with brand voice and messaging consistency.
• Report on content performance and present findings to stakeholders.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field
• Master's degree in a relevant field preferred

Experience

• 3-5 years of experience in digital marketing or content strategy roles

Technical Skills

• Email Marketing Tools
• Copywriting
• Graphic Design Software

Soft Skills

• Team Leadership
• Time Management

Certifications

• HubSpot Content Marketing Certification
• SEO Certification

Languages

• English: Fluent

Advantageous

• Familiarity with project management tools: Experience using tools like Trello, Asana, or Monday.com for project tracking.
• Experience in video content creation: Knowledge of video production techniques for creating engaging content.

Benefits

• Generous paid time off policy
• Health and wellness programme
• Regular team-building activities
• Retirement savings plan with company contribution

Company Culture

• Inclusivity: We value diverse perspectives and strive to create an inclusive workplace.
• Work-Life Balance: We promote a healthy balance between work commitments and personal life.
• Empowerment: We empower our employees to take initiative and drive their own projects.