Social Media Manager

Job Description

We are seeking a dynamic and creative Social Media Manager to drive our digital marketing strategy. The ideal candidate should have a passion for social media and a proven track record of creating engaging content that sparks conversation and boosts brand loyalty.

Responsibilities

• Lead the planning and execution of social media initiatives.
• Create, curate, and manage published content.
• Conduct regular audits of social media presence.
• Analyze performance metrics to refine strategies.
• Develop audience personas to enhance targeting efforts.
• Foster relationships with influencers and key industry figures.
• Ensure brand consistency across all platforms.
• Use social listening tools to monitor the brand's online presence.
• Participate in brainstorming sessions for campaign ideas.
• Report directly to the Marketing Director and provide updates on initiatives.

Requirements

Education

• Bachelor's degree in Communications or Marketing
• MBA with a focus on Digital Marketing is preferred

Experience

• 4-6 years of social media marketing experience

Technical Skills

• Social Media Advertising
• Email Marketing Tools

Soft Skills

• Communication Skills
• Project Management

Certifications

• Digital Marketing Professional Certification
• Hootsuite Social Media Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience managing social media teams: Ability to lead and mentor junior social media staff.
• Strong networking capabilities: Existing relationships with influencers and media outlets.

Benefits

• Excellent health, dental, and vision insurance
• Company-sponsored training and certifications
• Flexible work-from-home options
• Annual team retreats and events

Company Culture

• Continuous Learning: We support professional growth and development through continuous learning opportunities.
• Work-Life Balance: We promote a healthy work-life balance to ensure employee well-being.
• Fun and Engaging Environment: We make work fun with team-building activities and social events.