Market Research Analyst

Job Description

We're seeking a passionate Market Research Analyst to join our vibrant team in Cardiff. The successful candidate will be responsible for conducting comprehensive market research and analysis to inform strategic business decisions. You will work closely with clients to identify their needs and deliver actionable insights that drive growth and innovation.

Responsibilities

• Lead market research initiatives to gather actionable insights.
• Collaborate with clients to define research objectives.
• Utilise various data collection methods, including surveys and interviews.
• Compile comprehensive reports summarising findings and recommendations.
• Present research findings to team members and clients.
• Ensure compliance with data protection and market research standards.
• Benchmark against industry standards to evaluate performance.
• Suggest improvements based on market feedback and data analysis.

Requirements

Education

• Bachelor's degree in a relevant field
• Postgraduate degree in Marketing or Business is advantageous

Experience

• 3-6 years of experience in market research or consumer insights

Technical Skills

• Statistical Software
• Focus Group Moderation

Soft Skills

• Analytical Skills
• Presentation Skills

Certifications

• Google Analytics Certification
• Market Research Association Certification

Languages

• English: Fluent

Advantageous

• Experience in E-commerce Market Research: Understanding of online consumer behaviour and trends.
• Familiarity with Digital Marketing Strategies: Knowledge of how digital marketing impacts consumer behaviour.

Benefits

• Health insurance and well-being programmes
• Pension scheme with employer contributions
• Opportunities for remote working
• Regular training and career advancement support

Company Culture

• Inclusivity: A diverse workplace where all individuals are encouraged to excel.
• Continuous Improvement: We strive for excellence and do not shy away from feedback.
• Community Engagement: We actively participate in local community initiatives.