Market Research Analyst

Job Description

As a Market Research Analyst, you will play a critical role in understanding market trends and consumer behaviour. Your expertise will guide our clients in making informed business decisions. Collaborate with various teams to gather data, analyse results, and provide actionable insights.

Responsibilities

• Utilise analytical tools and software to enhance research accuracy.
• Assist in strategic planning based on research outcomes.
• Interpret complex data sets to make recommendations.
• Collaborate with external market research partners.
• Stay updated with industry trends and innovations.
• Manage multiple projects and meet tight deadlines.

Requirements

Education

• Bachelor's degree in a research-focused discipline
• Master's degree in Business Analytics is preferred

Experience

• 3+ years of market research experience

Technical Skills

• Qualitative Research
• Survey Design
• Presentation Skills

Soft Skills

• Analytical Skills
• Problem-solving

Languages

• English: Fluent

Advantageous

• Knowledge of consumer behaviour theories: Understanding of psychological aspects influencing consumer decisions.
• Experience with visualisation tools: Proficient in using Tableau or Power BI for data visualisation.

Benefits

• Comprehensive health and wellness benefits
• Employee assistance programme
• Pension scheme with company contributions
• Opportunities for remote work flexibility

Company Culture

• Employee Growth: We believe in investing in our employees' personal and professional development.
• Community Engagement: We actively participate in community initiatives and encourage our employees to volunteer.
• Healthy Work Environment: We prioritize a healthy work-life balance and employee wellness.