Display Advertising Manager

Job Description

We are seeking a skilled Display Advertising Manager to join our Cardiff team. In this role, you'll lead the development and execution of digital advertising strategies focused on maximizing brand visibility and engagement. Your expertise will guide multi-channel campaigns to reach various target audiences effectively.

Responsibilities

• Lead the strategy and execution of display ad campaigns, ensuring alignment with brand objectives.
• Collaborate closely with social media and content teams for cohesive messaging.
• Analyse data to drive decisions on campaign adjustments and optimisations.
• Present campaign strategies and performance results to stakeholders.
• Educate team members on best practices in digital advertising.
• Explore new channels for display advertising to enhance reach.
• Develop A/B testing strategies to optimise ad performance.

Requirements

Education

• Bachelor's degree in Marketing or related field
• MBA is preferred

Experience

• 5+ years of relevant experience in digital marketing

Technical Skills

• PPC Campaign Management
• Analytics Tools

Soft Skills

• Analytical Skills
• Interpersonal Skills

Certifications

• Facebook Blueprint Certification
• AdWords Certification

Languages

• English: Fluent

Advantageous

• Familiarity with A/B Testing: Experience conducting A/B tests to enhance ad performance.
• Understanding of Retargeting Strategies: Knowledge of retargeting techniques to improve conversion rates.

Benefits

• Comprehensive health insurance
• Employee discounts
• Professional development opportunities
• Work-life balance initiatives
• Social events and team-building activities

Company Culture

• Continuous Learning: We provide ongoing training and development opportunities to foster professional growth.
• Employee Recognition: Outstanding performance is recognised and rewarded within our team.
• Work-Life Balance: We support a healthy work-life balance to ensure employee well-being.