Digital Marketing Specialist

Job Description

We are seeking a creative and data-savvy Digital Marketing Specialist to join our dynamic marketing team in Bristol. This role involves developing and implementing effective digital marketing strategies to enhance brand awareness and drive traffic to our platforms. You will work closely with cross-functional teams to create engaging content and initiate campaigns that resonate with our audience.

Responsibilities

• Design and optimise landing pages for conversions.
• Monitor social media channels to engage with customer feedback.
• Evaluate digital marketing trends and technologies.
• Formulate strategies to increase user engagement and retention.
• Collaborate with sales teams to align marketing strategies.
• Conduct A/B testing on campaigns for performance improvement.
• Assist in budget management for digital marketing initiatives.

Requirements

Education

• Bachelor's degree in Marketing or a related field

Experience

• 5+ years of experience in digital marketing or a similar role

Technical Skills

• Social Media Marketing
• Email Marketing

Soft Skills

• Project Management
• Team Collaboration

Languages

• English: Fluent

Advantageous

• Experience with A/B testing: Knowledge of best practices in A/B testing for marketing campaigns.
• Familiarity with CRM systems: Experience in managing and using CRM tools effectively.

Benefits

• Generous annual leave policy
• Professional training and certifications
• Remote work options
• Team-building activities and events

Company Culture

• Growth Mindset: We prioritise continuous learning and professional growth for our team members.
• Work-Life Balance: We encourage a healthy work-life balance with flexible working arrangements.
• Community Engagement: We actively engage in community projects and initiatives.