Digital Marketing Executive

Job Description

Are you a creative digital marketing professional looking to make an impact? As a Digital Marketing Executive at Innovations Marketing Ltd., you will drive our SEO and SEM strategies, promoting brand visibility and customer engagement. You will work closely with a talented team to implement effective marketing campaigns, analyse performance metrics, and optimise online presence.

Responsibilities

• Implement and manage SEO best practices on company websites.
• Oversee SEM campaigns, ensuring budget adherence and performance tracking.
• Conduct regular performance audits and optimisation of digital assets.
• Work alongside content creators to ensure alignment with marketing strategies.
• Provide insights and recommendations based on data analytics.
• Participate in brainstorming sessions to develop innovative marketing strategies.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field

Experience

• 2-3 years of experience in digital marketing, focusing on SEO/SEM

Technical Skills

• SEO Tools (e.g., Google Analytics, SEMrush)
• PPC Management

Soft Skills

• Analytical Skills
• Communication

Certifications

• Google Ads Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Social Media Marketing: Knowledgeable in managing social media platforms and strategies.
• Familiarity with HTML/CSS: Basic understanding of HTML/CSS for website management.

Benefits

• Competitive salary and performance bonuses
• Health and wellness benefits
• Flexible working hours and remote work options
• Professional development and training opportunities

Company Culture

• Innovation: We foster a culture of innovation and creativity, encouraging our team to think outside the box.
• Collaboration: Strong emphasis on teamwork and cross-departmental collaboration.
• Diversity and Inclusion: Commitment to building a diverse and inclusive workplace.