Brand Engagement Officer

Job Description

As a Brand Engagement Officer, you will nurture and grow our brand community. Your expertise will help craft compelling content and engage effectively with our audience to boost brand loyalty and retention.

Responsibilities

• Lead initiatives that support customer engagement and brand loyalty.
• Analyse customer feedback to refine brand strategies.
• Create and present reports on brand performance and engagement metrics.
• Collaborate with product teams to align brand messaging.
• Enhance the overall customer experience through innovative brand strategies.

Requirements

Education

• Bachelor's degree in Advertising or Business Administration
• MBA or equivalent is preferred

Experience

• 4+ years of experience in brand engagement or marketing roles

Technical Skills

• Content Creation
• Market Analysis

Soft Skills

• Leadership
• Adaptability

Certifications

• Chartered Institute of Marketing (CIM) Certification
• Certified Brand Manager

Languages

• English: Fluent

Advantageous

• Knowledge of Online Analytics Tools: Experience using tools like Google Analytics to drive data-informed decisions.
• Experience in Event Planning: Proven experience in organising brand events to enhance engagement.

Benefits

• Comprehensive health and well-being benefits.
• Flexible working hours.
• Access to training and workshops.
• Regular team-building activities.

Company Culture

• Diversity and Inclusion: Our team is diverse, and we are committed to creating an inclusive workplace.
• Work-Life Balance: We support our team in achieving a healthy work-life balance through flexible working conditions.
• Innovation: We prioritise innovative thinking and encourage creativity in all aspects of our work.