Social Media Manager

Job Description

We are seeking a talented Social Media Manager to join our dynamic team in Liverpool. In this role, you will develop and implement our social media strategy to enhance our online presence and engage with our target audience. You will be responsible for creating relevant content, monitoring social media channels, and analyzing performance metrics to drive engagement and conversions.

Responsibilities

• Strategize and implement comprehensive social media campaigns.
• Generate fresh and engaging content while adhering to brand guidelines.
• Evaluate key performance indicators (KPIs) and report on social media metrics.
• Maintain the social media calendar and ensure timely content delivery.
• Conduct competitive analysis to identify opportunities for improvement.
• Collaborate with the marketing team for cross-promotion and content sharing.
• Educate team members on best practices in social media management.
• Experiment with new formats and platforms to expand the brand's reach.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree in Digital Marketing is preferred

Experience

• 5+ years of experience in a similar role preferred

Technical Skills

• Analytics Tools
• Social Media Platforms

Soft Skills

• Teamwork
• Problem-solving

Certifications

• Hootsuite Social Media Management Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience managing influencer partnerships: Track record of collaborating with influencers to drive brand awareness.
• Proficient in video editing: Ability to create and edit video content for social media platforms.

Benefits

• Comprehensive health and dental insurance
• Generous annual leave policy
• Professional development opportunities
• Work-life balance initiatives

Company Culture

• Continuous Learning: We invest in the professional growth and development of our team members.
• Inclusivity: We celebrate diversity and strive to create an inclusive environment for everyone.
• Community Engagement: We value our relationship with the local community and participate in outreach initiatives.