Social Media Manager

Job Description

As a Social Media Manager, you will spearhead our social media strategy, crafting compelling content that resonates with our target audience. You’ll collaborate with marketing and design teams to create engaging posts and drive brand awareness across platforms like Facebook, Twitter, and Instagram. Your insight into analytics will inform your strategies and maximize reach.

Responsibilities

• Craft comprehensive social media plans tailored to target audiences.
• Generate and curate content, ensuring brand alignment.
• Utilise analytics tools to monitor success and inform strategies.
• Interact with followers, building a loyal community.
• Coordinate with stakeholders on marketing initiatives.
• Evaluate and optimise promotional campaigns.
• Identify opportunities for cross-channel promotion.
• Create compelling visuals and taglines for social media posts.
• Conduct competitive analysis and market research.
• Keep abreast of digital marketing changes and updates.

Requirements

Education

• Master's degree in Marketing or Business is a plus

Experience

• 3-5 years of experience in social media marketing

Technical Skills

• SEO Knowledge
• Graphic Design Tools

Soft Skills

• Adaptability
• Analytical Skills

Certifications

• Hootsuite Social Media Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Strong SEO background: Ability to incorporate SEO techniques into social media content.
• Familiarity with influencer marketing: Experience in collaborating with influencers to enhance brand reach.

Benefits

• Competitive salary with annual reviews
• Health, dental, and vision insurance
• Remote work flexibility and work-life balance
• Opportunities for continuous learning and career growth

Company Culture

• Continuous Learning: We believe in continuous professional development for all our employees.
• Work-Life Balance: We support a healthy work-life balance for our staff.
• Empowerment: We empower our employees to take ownership of their projects and tasks.