Brand Experience Planner

Job Description

As a Brand Experience Planner, you'll be at the forefront of creating and executing impactful brand strategies. You will work closely with clients to understand their brand vision and translate it into compelling experiences that captivate their audience.

Responsibilities

• Lead the creation of integrated brand campaigns that connect with target audiences.
• Analyze competitive landscapes to identify opportunities for client brands.
• Work closely with cross-functional teams to ensure cohesive brand messaging across all platforms.
• Utilize consumer data analytics to adapt strategies and improve campaign effectiveness.
• Draft detailed reports on brand health, including customer engagement and awareness.
• Organize and facilitate brand workshops and training sessions for clients.
• Engage with influencers and partners to amplify brand reach and visibility.
• Assist in crisis management strategies to protect brand reputation.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field
• Master's degree in Marketing or a related field is advantageous

Experience

• 3-5 years of experience in a similar marketing role

Technical Skills

• Digital Marketing Expertise
• Social Media Management

Soft Skills

• Analytical Skills
• Interpersonal Skills

Certifications

• Google Ads Certification
• Certified Brand Manager (CBM)

Languages

• English: Fluent

Advantageous

• Experience with Video Production: Knowledge of video content creation for brand storytelling.
• Knowledge of SEO Best Practices: Understanding of SEO strategies to enhance brand visibility online.

Benefits

• Attractive salary with bonuses
• Comprehensive health insurance
• Opportunities for career advancement
• Work-life balance initiatives

Company Culture

• Innovative Spirit: We believe in continuous improvement and innovation in all our processes.
• Transparency: We maintain transparency in our communications and operations to build trust.
• Team Collaboration: We emphasise teamwork and encourage our employees to work together towards common goals.