CRM Specialist

Job Description

As a CRM Specialist, you will play a pivotal role in managing customer relationships and driving retention strategies. You will utilise data-driven insights to enhance customer engagement and improve overall satisfaction.

Responsibilities

• Monitor and report on key performance indicators related to CRM activities.
• Engage with customers to solicit feedback and improve service delivery.
• Create engaging content for customer communications through various channels.
• Develop segmentation strategies to tailor communications for different customer groups.
• Assist in the implementation of new technologies to enhance CRM capabilities.

Requirements

Education

• Degree in Marketing or related field is preferred

Experience

• 3+ years of experience in CRM management and digital marketing

Technical Skills

• Email Marketing Platforms
• Lead Generation Techniques

Soft Skills

• Analytical Thinking
• Adaptability

Certifications

• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Google Analytics: Proficiency in using Google Analytics for tracking and reporting on digital marketing campaigns.
• Familiarity with social media marketing: Understanding of social media platforms and how to leverage them for customer engagement.

Benefits

• Pension scheme with company contribution
• Flexible working hours
• Wellness programs and initiatives
• Company events and team-building activities

Company Culture

• Team Spirit: We foster a strong sense of teamwork and collaboration throughout the organisation.
• Flexibility: We offer flexible working arrangements to support work-life balance.
• Employee Recognition: We recognise and celebrate employee achievements and contributions.