Digital Marketing Manager

Job Description

We are seeking a Digital Marketing Manager who will play a key role in leading our marketing initiatives in Cardiff. The ideal candidate should possess a deep understanding of digital channels and a strategic mindset to drive our marketing efforts. You will work collaboratively with teams to enhance our brand presence and generate leads through innovative campaigns.

Responsibilities

• Lead digital marketing projects from strategy to implementation.
• Monitor competitors and market trends to inform strategies.
• Facilitate workshops and training sessions for staff on digital marketing best practices.
• Update and manage the company website to ensure optimal performance.
• Foster relationships with online influencers and industry partners.
• Align marketing communications with business objectives and branding guidelines.

Requirements

Education

• Bachelor's degree in Communications, Marketing, or related field

Experience

• 5+ years of digital marketing experience with a focus on analytics and content creation

Technical Skills

• Content Marketing
• Social Media Marketing

Soft Skills

• Project Management
• Team Leadership

Certifications

• Digital Marketing Certificate from a recognised institute

Languages

• English: Fluent

Advantageous

• Understanding of consumer psychology: Ability to apply psychological principles to enhance marketing effectiveness.
• Experience with multimedia content creation: Familiarity with video marketing and graphic design tools.

Benefits

• Comprehensive health insurance package
• Generous holiday allowance
• Support for further education and training
• Team-building events and activities

Company Culture

• Diversity and Inclusion: We are committed to creating a diverse workplace that welcomes people from all backgrounds.
• Continuous Learning: We invest in our team's growth through continuous learning and upskilling opportunities.
• Team Spirit: We encourage a strong team spirit, supporting each other to achieve collective goals.