Digital Marketing Manager

Job Description

We are on the lookout for an experienced Digital Marketing Manager to spearhead our marketing initiatives in Birmingham. The role involves strategizing and executing campaigns across various digital channels, including SEO, content marketing, and social media. You'll work closely with our creative team to boost brand awareness and drive engagement.

Responsibilities

• Strategise and run digital marketing initiatives to build brand awareness.
• Utilise analytics tools to assess marketing performance metrics.
• Work closely with external partners for content development and promotion.
• Ensure brand consistency across all marketing materials and platforms.
• Mentor junior marketing staff and lead by example.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree in a relevant field is advantageous

Experience

• 5+ years of experience in a digital marketing role

Technical Skills

• Email Marketing
• Data Analysis

Soft Skills

• Creativity
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• Digital Marketing Institute Diploma

Languages

• English: Fluent

Advantageous

• Experience with marketing automation tools: Hands-on experience with platforms like HubSpot or Marketo.
• Knowledge of HTML/CSS: Basic understanding of HTML and CSS for content creation.

Benefits

• Health, dental, and vision insurance
• Generous annual leave policy
• Company-sponsored training and workshops
• Team-building and staff events

Company Culture

• Work-life Balance: We value work-life balance and support flexible working arrangements.
• Continuous Learning: We promote ongoing education and professional growth with access to training programs.
• Open Communication: We encourage transparency and open dialogue at all levels of the organisation.