Social Media Manager

Job Description

We are seeking a passionate and experienced Social Media Manager to lead our digital marketing efforts across a variety of platforms. In this role, you will be responsible for developing engaging content, building our online presence, and driving traffic through innovative social media strategies. The ideal candidate will have a strong understanding of social media metrics and trends, and the ability to create compelling narratives that resonate with our audience.

Responsibilities

• Craft compelling narratives that reflect the brand's voice on social media.
• Optimize content for various social media platforms.
• Analyse audience insights to refine strategies.
• Collaborate with cross-functional teams to support overall marketing initiatives.
• Maintain brand consistency across all social channels.
• Organize social media contests and campaigns to boost engagement.
• Monitor social media trends for new engagement opportunities.
• Provide regular updates to stakeholders on social media performance.
• Set and measure KPIs for social media efforts.
• Lead brainstorming sessions to generate innovative content ideas.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Master’s degree in Digital Marketing is a plus

Experience

• 3+ years of experience managing social media platforms for brands

Technical Skills

• Social Media Management Tools
• Graphic Design Software

Soft Skills

• Adaptability
• Teamwork

Certifications

• Facebook Blueprint Certification
• Digital Marketing Institute Certification

Languages

• English: Fluent

Advantageous

• Understanding of paid social media advertising: Experience with creating and managing paid ad campaigns on social media platforms.
• Knowledge of content marketing strategies: Familiarity with integrating content marketing with social media efforts.

Benefits

• Comprehensive health insurance
• Flexible working arrangements
• Generous paid time off
• Training and development opportunities

Company Culture

• Continuous Learning: We support ongoing education and professional growth.
• Work-Life Balance: A culture that values your time both in and outside the workplace.