Digital Marketing Specialist

Job Description

We are seeking a talented Digital Marketing Specialist to join our dynamic team in Manchester. The ideal candidate will have a strong background in digital marketing strategies, with a focus on SEO, PPC, content marketing, and social media management. You will play a pivotal role in driving traffic, increasing engagement, and maximising conversions for our clients. If you're results-driven and eager to take your career to the next level, we want to hear from you!

Responsibilities

• Create and manage content calendars for digital marketing efforts.
• Evaluate and enhance the user experience on digital platforms.
• Coordinate with sales teams to ensure alignment with marketing efforts.
• Implement marketing automation processes to improve efficiency.
• Provide insights and recommendations based on analytics and reports.
• Support community management across digital channels.
• Manage relationships with external vendors and agencies.
• Ensure brand consistency across all digital touchpoints.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Master's degree is preferred

Experience

• 5+ years of experience in digital marketing

Technical Skills

• SEO/SEM
• Email Marketing
• Data Analytics
• CRM Tools

Soft Skills

• Creative Thinking
• Negotiation

Certifications

• HubSpot Inbound Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Marketing Automation Tools: Experience using tools like Marketo or HubSpot for automated marketing.
• Understanding of Graphic Design Principles: Basic knowledge of design principles for creating visual content.

Benefits

• Bespoke health and wellness programs
• Generous annual leave and holiday entitlement
• 401(k) plan with company match
• Regular team-building events

Company Culture

• Continuous Learning: We provide ongoing training and growth opportunities for our employees.
• Work-Life Balance: We prioritize the well-being of our employees, promoting a healthy work-life balance.