Digital Marketing Executive

Job Description

As a Digital Marketing Executive, you will play a pivotal role in crafting and executing exciting marketing campaigns. Your creativity will drive brand engagement and lead generation, utilizing various online marketing techniques. We're looking for someone who is tech-savvy, data-driven, and passionate about digital marketing.

Responsibilities

• Strategise, plan, and execute online marketing campaigns across various platforms.
• Lead SEO initiatives aimed at increasing website traffic and improving search rankings.
• Work with the creative team to generate innovative marketing content.
• Prepare budget proposals and track spending on marketing campaigns.
• Engage with audience through social media platforms for brand building.
• Conduct competitor analysis to identify opportunities for growth.
• Assist in the creation of email marketing campaigns and newsletters.
• Utilize data analytics to refine marketing strategies.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or relevant field

Experience

• 2+ years in a digital marketing role with proven success

Technical Skills

• Content Management Systems
• Email Marketing

Soft Skills

• Project Management
• Creativity

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with marketing automation tools: Experience using platforms like HubSpot or Marketo.
• Understanding of UX/UI principles: Knowledge of user experience and interface design principles.

Benefits

• Generous holiday and leave policies
• Comprehensive health insurance
• Access to training and certifications
• Team-building events and social activities

Company Culture

• Diversity and Inclusion: We embrace diversity and seek to build a workforce that reflects the communities we serve.
• Work-Life Balance: We understand the importance of work-life balance and support flexible working arrangements.
• Employee Recognition: Our employees' efforts are valued and regularly recognised through awards and appreciation programs.