Market Research Analyst

Job Description

We are seeking a detail-oriented Market Research Analyst to join our Coventry team. The successful candidate will play a crucial role in analyzing market trends, conducting surveys, and compiling reports that inform our business strategies.

Responsibilities

• Lead market research projects from inception to completion.
• Research and analyse consumer demographics, preferences, and buying behavior.
• Collaborate with cross-functional teams to drive research initiatives.
• Develop and implement survey instruments to collect primary data.
• Prepare and interpret market forecasts and statistical analyses.
• Deliver presentations that summarise findings to various stakeholders.
• Track and evaluate the impact of market research on business strategy.
• Facilitate workshops and discussions to disseminate insights across teams.

Requirements

Education

• Degree in Statistics, Business Analytics, or a relevant discipline

Experience

• 2-4 years experience in a similar role

Technical Skills

• Market Research Techniques
• Survey Design

Soft Skills

• Time Management
• Team Player

Certifications

• Professional Research Certification (PRC)

Languages

• English: Fluent

Advantageous

• Experience in predictive analytics: Ability to utilize data for forecasting future trends and behaviors.
• Familiarity with content management systems (CMS): Experience with platforms like WordPress or HubSpot.

Benefits

• Comprehensive health coverage including dental
• Annual leave and sick leave provisions
• Wellbeing initiatives and mental health support
• Social events and team-building activities

Company Culture

• Flexibility: We support a flexible work environment, accommodating personal needs and preferences.
• Collaboration: Teamwork is at the heart of our operations, fostering a collaborative spirit.
• Continuous Learning: We encourage ongoing learning and personal development for our employees.