Digital Strategy Specialist

Job Description

We are seeking a Digital Strategy Specialist who will be responsible for developing and executing digital marketing strategies that drive engagement and conversion. The ideal candidate will bring a mix of creativity and analytical skills to the role, helping our clients thrive in a fast-paced digital landscape.

Responsibilities

• Craft and oversee digital strategy initiatives that align with client goals.
• Utilize analytics tools to assess campaign success.
• Collaborate on content creation and editorial direction.
• Foster strong relationships with clients to ensure service satisfaction.
• Facilitate the optimisation of web content for better search visibility.
• Manage social media accounts and online community engagement.
• Implement A/B testing strategies to enhance campaign effectiveness.
• Organize and manage digital marketing events or webinars.
• Provide expert advice on best practices in digital marketing.
• Explore and implement new marketing technologies.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a relevant field
• Master's degree preferred

Experience

• 4+ years of experience in digital strategy or marketing

Technical Skills

• Content Strategy
• Email Marketing

Soft Skills

• Negotiation
• Attention to Detail

Certifications

• Certified Digital Marketing Professional (CDMP)
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Data Privacy Regulations: Familiarity with GDPR and other data protection regulations.
• Experience with Online Reputation Management: Ability to manage and respond to online reviews and feedback.

Benefits

• Comprehensive health insurance
• Pension scheme with employer contributions
• Remote work options available
• Employee training and development opportunities

Company Culture

• Work-Life Balance: We prioritize a healthy work-life balance for all employees.
• Continuous Learning: We offer opportunities for personal and professional growth.
• Community Engagement: We encourage our team to engage with the community through volunteering and outreach.