Digital Marketing Executive

Job Description

We are on the lookout for a Digital Marketing Executive to join our dynamic marketing team in Cardiff. The ideal candidate will have a strong background in digital marketing, social media strategies, and SEO. This role involves crafting and executing innovative marketing campaigns that resonate with our target audience.

Responsibilities

• Formulate and execute SEO plans to boost website traffic and ranking.
• Oversee the production of advertising materials and content.
• Engage with customers through various digital platforms to foster community.
• Evaluate market research to inform marketing tactics and strategies.
• Develop PPC campaigns to maximise ROI on advertising spends.
• Monitor competitors' digital marketing efforts and report insights.
• Coordinate with external vendors for various marketing initiatives.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field

Experience

• 2+ years of experience in digital marketing

Technical Skills

• SEO
• Google Analytics
• Social Media Marketing

Soft Skills

• Communication
• Creativity

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Knowledge of pay-per-click advertising strategies and tools.
• Familiarity with email marketing software: Experience using platforms like Mailchimp or Constant Contact.

Benefits

• Competitive salary package
• Generous holiday allowance
• Flexible working arrangements
• Professional development opportunities

Company Culture

• Innovation: Our company thrives on creativity and innovation, driving progress in the digital marketing landscape.
• Collaboration: We believe in teamwork and collaboration for achieving successful outcomes.
• Diversity: We are committed to fostering a diverse and inclusive work environment.