Digital Marketing Manager

Job Description

Join our team as a Digital Marketing Manager, where you will be instrumental in shaping our online strategy. You will manage various digital marketing channels including SEO, PPC, email marketing, and social media, driving brand visibility and customer engagement.

Responsibilities

• Develop and manage all digital marketing campaigns.
• Monitor and enhance SEO performance across all company web properties.
• Utilize analytics tools to measure and improve campaign effectiveness.
• Maintain social media presence and engagement strategies.
• Create and expand email marketing strategies to target diverse customer segments.
• Evaluate potential new tools to enhance digital marketing efforts.
• Work closely with sales teams to align marketing strategies with sales goals.
• Adjust digital marketing tactics based on campaign performance data.
• Lead a team of digital marketing specialists to execute campaigns.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field

Experience

• 3+ years of experience in digital marketing

Technical Skills

• SEO
• Google Ads
• Social Media Marketing
• Email Marketing
• Content Marketing

Soft Skills

• Communication
• Analytical Thinking
• Project Management

Certifications

• Google Analytics Certified
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Marketing Automation Tools: Familiarity with tools such as HubSpot, Marketo, or similar platforms.
• Knowledge of HTML/CSS: Basic understanding of HTML/CSS for editing web content.

Benefits

• Competitive salary package
• Pension scheme
• Flexible working hours
• Professional development opportunities

Company Culture

• Team-Oriented Environment: We promote collaboration and value the input of our team members.
• Innovation-Driven: We encourage creative thinking and support innovative ideas.
• Commitment to Professional Growth: We invest in our employees by providing training and development resources.