Digital Marketing Specialist

Job Description

We are seeking a creative and driven Digital Marketing Specialist to join our Birmingham team. The ideal candidate will possess a blend of analytical skills and innovative thinking, allowing them to develop and implement effective digital strategies. In this role, you will collaborate with various departments to enhance our online presence and drive engagement.

Responsibilities

• Oversee the execution of multi-channel marketing campaigns and monitor their effectiveness.
• Work closely with the design team to produce creative assets.
• Develop marketing materials including newsletters and promotional content.
• Create and manage schedules for digital marketing initiatives.
• Collaborate with sales teams to ensure alignment on marketing goals.

Advantageous

• Experience with marketing automation platforms: Knowledge of platforms such as HubSpot or Mailchimp.
• Familiarity with video marketing: Experience in creating video content for social media.

Benefits

• Comprehensive health benefits including dental and vision
• Generous paid time off policy
• Employee training and development plans
• Inclusive work culture with team-building events

Company Culture

• Inclusivity: We celebrate diversity and promote an inclusive culture.
• Work-Life Balance: We prioritize a healthy work-life balance for all team members.
• Community Engagement: We encourage team participation in community outreach programs.