Media Planner

Job Description

As a Media Planner, you will be at the forefront of our media strategy. Your role will involve collaborating closely with clients and internal teams to devise effective media plans that meet client objectives. You will analyze data and market trends to ensure successful campaign execution and optimally allocate media budgets.

Responsibilities

• Design and manage multichannel media campaigns, from conception to analysis.
• Evaluate audience feedback and campaign data to adjust strategies accordingly.
• Work closely with the sales team to align media opportunities with client needs.
• Conduct A/B testing on campaigns to optimise performance.

Requirements

Education

• Bachelor's degree in Advertising, Marketing, or related field
• Master's degree is a plus

Experience

• Minimum of 3 years experience in a media planning role

Technical Skills

• SEO/SEM Knowledge
• Budget Management

Soft Skills

• Organisational Skills
• Negotiation

Certifications

• HubSpot Inbound Marketing Certification
• Digital Marketing Certificate

Languages

• English: Fluent

Advantageous

• Experience with programmatic advertising: Knowledge in programmatic buying and campaign management.
• Familiarity with audience segmentation: Ability to efficiently segment audiences for targeted campaigns.

Benefits

• Generous annual leave policy
• Healthcare and wellbeing initiatives
• Social events and team-building activities
• Learning and development programmes

Company Culture

• Diversity: We celebrate diversity in our team and welcome perspectives from all backgrounds.
• Supportive Learning Environment: We provide continuous learning opportunities and encourage ongoing development.