SEO Specialist

Job Description

As an SEO Specialist, you will be instrumental in driving organic traffic and enhancing the online presence of our clients. Your role involves executing comprehensive SEO strategies, performing keyword research, and optimising web content. The ideal candidate is passionate about search engine trends and analytics.

Responsibilities

• Design and execute comprehensive SEO campaigns to drive organic traffic.
• Manage technical SEO improvements, including site architecture and mobile optimisation.
• Analyse analytics data to identify trends and make data-driven decisions.
• Collaborate with the marketing team to align SEO strategies with broader marketing objectives.
• Create and optimise landing pages to enhance conversion rates.
• Implement on-page and off-page SEO techniques for improved rankings.
• Assist in link-building strategies and outreach initiatives.
• Regularly update and improve documentation to track SEO performance and strategies.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of experience in SEO and digital marketing

Technical Skills

• Link Building
• Technical SEO

Soft Skills

• Problem-solving
• Team Collaboration

Certifications

• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience in CRO (Conversion Rate Optimisation): Skills in improving landing pages and conversion funnels.
• Hands-on experience with analytics tools: Expertise in tools like Ahrefs and Google Search Console.

Benefits

• Comprehensive health coverage and wellness programmes
• Generous annual leave and holiday entitlements
• Opportunities for internal mobility and career growth
• Employee recognition and rewards programmes

Company Culture

• Diversity and Inclusion: We embrace diversity in our workplace, creating an inclusive environment for all.
• Transparency: We believe in open communication and transparency in all our processes.
• Work-Life Balance: We promote a healthy work-life balance for all our employees.