Social Media Manager

Job Description

We are seeking an enthusiastic Social Media Manager to join our team in Aberdeen. The successful candidate will be responsible for developing and executing social media strategies, engaging with our audience, and creating compelling content that drives brand awareness and customer loyalty.

Responsibilities

• Lead content creation across all social media channels, ensuring brand consistency.
• Engage with the online community to enhance customer relationships and loyalty.
• Conduct regular analysis of competitors' social media strategies.
• Monitor, track, and report on the effectiveness of social media campaigns.
• Assist in the development of marketing materials to support promotional efforts.
• Train and support team members in best practices for social media engagement.

Requirements

Education

• Bachelor's degree in Business Administration or related field

Experience

• 3+ years of experience in managing social media campaigns

Technical Skills

• SEO Fundamentals
• Graphic Design

Soft Skills

• Analytical Skills
• Team Player

Certifications

• Facebook Blueprint Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of influencer marketing: Experience collaborating with social media influencers to enhance brand visibility.
• Proficient in analytics tools: Ability to use tools like Hootsuite or Buffer for campaign tracking and analysis.

Benefits

• Comprehensive health insurance and wellness programs
• Generous holiday allowance and flexible workforce policies
• Continual training and development opportunities
• Employee recognition programs

Company Culture

• Diversity and Inclusion: We celebrate diversity and foster an inclusive environment for all employees.
• Continuous Learning: We invest in our employees' development and encourage continuous learning.
• Engagement: Our culture is built around employee engagement and recognition.